The two levers: Signal + Content

AI Search (AEO/GEO): Get Found by Machines That Answer — lesson 7 of 20 (DEFINITION)

Robauto’s framework. SIGNAL = everything machines read about you off-page and on-page: structured data, third-party mentions, llms.txt, feeds, MCP endpoints, crawlability. CONTENT = what’s worth citing: original stats, depth, answers, freshness. Signal gets you read; Content gets you quoted.

Source: Robauto — Five-Pillar Visibility Model

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