# Agent-referred buyers convert better

Adobe found AI-referred retail visitors converted 42% better than non-AI traffic by early 2026. Agentic checkout compounds that: the intent is pre-qualified before the request ever reaches your endpoint.

Canonical: https://robauto.ai/learn/agentic-commerce-101/17

_Agentic Commerce 101: How Agents Buy and Sell — lesson 17 of 20 (STAT)_

**+42%**

Adobe found AI-referred retail visitors converted 42% better than non-AI traffic by early 2026. Agentic checkout compounds that: the intent is pre-qualified before the request ever reaches your endpoint.

Source: [Adobe Digital Insights (2026)](https://business.adobe.com/blog/adobe-digital-insights?utm_source=robauto)

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